We’re excited to introduce the latest addition to Cuckoo—AI video localization, built for global marketing and go-to-market teams operating across borders.

Over the past 6 months, our real-time AI translator has helped teams at Snowflake, Weights & Biases, and members of the Magnificent 7 break through language barriers in live events and meetings. But one peculiar use case kept surfacing.

Why videos?

While Cuckoo was originally built for real-time conversations—optimizing the balance between accuracy and latency—we saw more and more teams using it for pre-recorded content. Especially in marketing and GTM teams, this was a workaround to shorten the typical 3–4 week delay between HQ and regional launches.

Teams were manually transcribing English videos, timestamping subtitles, and sending them off for translation—slowing campaigns and creating bottlenecks. Cuckoo’s live translator became a last resort to speed things up. Whether it was a product launch, webinar, or keynote, the pain was the same.

We built Cuckoo for Videos to fix that.

Introducing Cuckoo for Videos

With Cuckoo for Videos, you can now

• Upload high-resolution, long-form content like webinars and conferences

• Instantly generate clean transcripts and multilingual subtitles

• Edit translations with human-in-the-loop workflows

• Download high-quality videos with captions or burned-in subtitles—ready for global distribution in minutes

Cuckoo for Videos follows our core principles: simple, multilingual, and context-aware. We go beyond basic captioning:

• Clean up filler words and awkward phrasing

• Optimize sentence breaks and timing for natural flow

• Offer smart rewrites through an AI copilot that learns from your edits

• Use your team’s keywords, glossaries, and documents to ensure consistency

We support 20+ languages—from Japanese and Korean to Vietnamese and Spanish. Product names, tone, and technical terms are translated the way your team would say them, not how a dictionary would. Soon, we’ll also integrate with URLs, team wikis, and help centers to further boost context accuracy.

Powering the world's leading GTM teams

One of our favorite stories comes from Weights & Biases. What started with live event translation expanded to conferences, internal syncs, and customer calls. Now, they’re using Cuckoo for Videos to localize entire content libraries into Japanese and Korean—all driven by a single marketer on their APAC team.

The same goes for Snowflake, Daedong, and others—localizing not only external campaigns but also internal training and onboarding materials. Their operations are faster, smoother, and more globally inclusive.

What's next?

The current version of Cuckoo for Videos is just the start. We’re building features for better team collaboration, streamlined review workflows, smarter context pulled from external sources, and publishing tools that make distributing localized content as easy as creating it.

If you’re on a marketing, product, or customer success team with a global audience, we’d love for you to try it out. Book a demo to localize your first video—I’ll personally walk you through the feature with your first video on us.